Usage Of Vehicle, Driver Data To Improve User Experience

Usage Of Vehicle, Driver Data To Improve User Experience

Cover Story June 2020 Ness Digital Engineering Usage Vehicle Driver Data Improve User Experience
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The road vehicle is becoming more and more a digital platform. It generates torrents of potentially valuable data via a multitude of on-board sensors that process information from GPS to lidar

The challenge for the automotive industry as well as IT service providers like Ness Digital Engineering is how to transform thousands of gigabytes of raw data into useful insights and new business revenue. When it comes to the ways connected passenger cars will transform and improve the customer experience, the players are just beginning to envision the possibilities.

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