Bosch India: A Global Innovation Hub For Portfolio Beyond Mobility

Bosch India Global Innovation Hub Portfolio Beyond Mobility
Bosch India: A Global Innovation Hub For Portfolio Beyond Mobility

Bosch recently held its Beyond Mobility 2.0 seminar, where it showcased technologies beyond the mobility business with smart solutions based on growing infrastructure and consumer demand. Bosch focusses on energy-efficient solutions and connected products, while pursuing a “3S” strategy of Sensors, Software, and Services. The company noted that conventional business areas are shifting to digital mode by transforming businesses beyond mobility, as a result of impetus from the Indian government amidst structural reforms.

Over the last few years, ‘beyond mobility solutions’ have gained 35 % and have contributed significantly to the Bosch Group’s turnover, the company said. Its initiatives in India are paving the way for its foray into new verticals with digital solutions in the core, be it connected industry, energy-efficiency, smart home or other areas. The company is also said to be growing continuously due to successful collaboration of its cross-divisional teams, engineering heritage and strong presence in the Indian market.

The topics covered at the event included digitalisation and connectivity of various products and solutions offered by the company, in addition to smart security, connected transportation, energy solutions, smart factories, and automation and robotics. Bosch said it is transforming the face of the nation’s security systems by providing connected solutions with big data analysis to increase people’s safety. Bosch’s security solutions such as intelligent cameras, public address systems and other technologies are helping cities solve the urban transportation and safety issue by providing seamless digital platforms, it noted.

Bosch Energy and Building Solutions (BEBS) offers various solutions to the country, where energy consumption is expected to triple by 2040. The company has been providing services for commercial and industrial facilities, with the objective of decreasing their energy consumption, while at the same time enabling easy monitoring and controlling of energy consumption. The large-scale solar power projects that BEBS has installed are in line with the solutions provided by the company. Mohandas Mekanapurath, Business Head, BEBS, Bosch Ltd, said the key areas that Bosch is focussing on are clean and sustainable energy, energy-efficiency solutions, and connectivity of the energy infrastructure.

Bosch said a key component of its offerings beyond mobility is Industry 4.0 technologies. In line with this, the company is building smart factories with focus on automation, digitalisation, artificial intelligence (AI) and IoT that are boosting productivity, quality and safety. Bosch leverages a unique dual-strategy of being a leading user and provider of Industry 4.0 solutions in the market that ensures it is well-placed to build an ecosystem of business and technology partners to create affordable digital solutions for SMEs and customers, it noted.

Within the manufacturing sector, Bosch said it is gaining increased relevance by implementing robotics and automation solutions that augment its smart manufacturing and connected industry solutions in India. The company said this is being achieved by developing solutions that include collaborative robots, IoT and machine learning. Bosch India is partnering with OEMs across industries, and also implementing robotics and automation solutions across its manufacturing facilities, to deploy modern solutions that are improving productivity and safety. The company is implementing these steps with the goal to make the ‘Factory of the future’ a reality. Bosch said the global growth of robotics in manufacturing is at 13 % year-on-year, and this may be slightly higher in India.

Bosch is also accelerating the digital transformation of enterprises and developing solutions that are designed for the usability and affordability needs of Indian customers. The company’s digital consultative division is using the 3S strategy of Sensors, Software and Services to enhance its existing products and processes across industry domains. Bosch’s Lead User-Lead Provider strategy ensures it perfects digital solutions by first running them at its own plants and facilities before partnering with customers to enhance their products and processes.

The company further said India is emerging as the company’s innovation hub for the world, by adopting new-age technologies across industries. It is turning itself into an innovation hub by developing solutions based on AI, Blockchain, sensors and other futuristic technologies to build sustainable ecosystems across industries for the future. One of the global innovation centres for AI solutions for Bosch has been set up in Bengaluru, with transformations being driven through the 3S approach. The company’s innovation accelerates this growth with robust distribution networks, India-specific innovations, consumer centricity, and by entering new market segments, it observed.

In addition, by collaborating and leveraging synergies within and outside Bosch, combined with capabilities in integrating hardware and software, the company is well on its way on a transformative journey - a journey focussed on enabling it to emerge as a leading service provider in the age of digitalisation and automation.

India is an IT superpower, and is enabling an ecosystem for smart manufacturing, noted Dr Andreas Wolf, Joint Managing Director, Bosch Ltd, India. However, he said one of the biggest challenges is in the skill level of the manpower, followed by low levels of automation. Dr Wolf added that there is a misconception that the connected industry will lead to job losses; rather there is a large opportunity for reskilling.

Soumitra Bhattacharya, Managing Director, Bosch Ltd and President, Bosch Group, India, said the company’s business is undergoing profound transformation, from a hardware focus to models focussing more on services and data. Bosch has the capabilities to develop greenfield technologies that can power industries in a new-age manner, he added. “The key to success will be forging partnership with local players to drive connectivity forward and adopting a localised strategy to meet consumer demand,” Bhattacharya noted.