BMW Launches Third-Generation X3 From Rs 49.99 Lakh; Opens New Dealership

BMW Launches Third-Generation X3 From Rs 49.99 Lakh; Opens New Dealership

BMW India Launch Third-Generation BMW X3 New Dealership

BMW Group India today launched its new-generation X3 Sports Activity Vehicle (SAV) in two diesel variants, with the X3 xDrive 20d Expedition being priced at Rs 49.99 lakh, ex-showroom. BMW has priced the X3 xDrive 20d Luxury Line at Rs 56.70 lakh, ex-showroom. The new X3, which is locally-produced at BMW’s plant in Chennai, combines outstanding driving dynamics with versatile usability, said the company. BMW noted that the petrol variant of the X3 will be launched later in 2018. BMW launched the X3 in its newest showroom, Bird Automotive, which it inaugurated today.

The new BMW X3 is powered by a 2 l, four-cylinder, BMW TwinPower Turbo diesel engine that produces maximum power of 190 hp at 4,000 rpm, and peak torque of 400 Nm from 1,750-2,500 rpm. The engine is mated to an eight-speed Steptronic automatic transmission wheel paddle shifters. The X3 comes with BMW’s xDrive technology, which is an intelligent all-wheel-drive system that monitors the driving situation constantly and is quick to respond. Other related systems include adaptive suspensions, Automatic Differential Brakes/locks (ADB-X), Dynamic Traction control (DTC), Hill Start Assist and Hill Descent Control helps.

BMW has made changes to the exterior of the new X3 in the form of an enhanced distinctive double kidney grill, and fully-adaptive LED headlights and fog lamps featuring new hexagonal design. The rear features LED taillights, combined with a low-slung roof spoiler and exhaust tail pipes on both sides in chrome. In the Luxury Line trim, the X3 comes with chrome radiator grill bars, two-tone underbody protection in frozen grey matt with chrome trim, air-breather in chrome and 19-inch light-alloy wheels.

The interior of the new X3 features embossed X logo in the chrome located on the doors and centre console. BMW said it has created a lounge atmosphere in the interior of the SAV through optimised cabin noise insulation, adjustable rear seat backrest, rear window sunblind and enlarged panoramic roof. The cabin is also offered with ambient lighting with six dimmable light designs, 550 litres of luggage space expandable to 1,600 litres.

The SAV comes with technologies including BMW Display Key, rear-view camera with Park Assist, a wireless charging for smartphones. It is also equipped with a range of BMW ConnectedDrive systems like the 12.3-inch Multifunction Instrument Display, BMW iDrive including touch controller, BMW Navigation Professional and 600 W Harman Kardon Surround Sound system.

BMW brings its EfficientDynamics technologies into the new X3 with features including Auto Start-Stop, ECO PRO mode, Brake-Energy Regeneration, Electronic Power Steering and 50:50 weight distribution. Additionally, the driver is able to choose between different driving modes (ECOPRO, COMFORT and SPORT) using the Driving Experience Control switch, to suit diverse driving conditions.

Safety features in the new BMW X3 come in the form of six airbags, Attentiveness Assistance, Dynamic Stability Control (DSC) including Cornering Brake Control (CBC), and electric parking brake with auto hold. Also included are side-impact protection, electronic vehicle immobiliser and crash sensor, ISOFIX child seat mounting, and integrated emergency spare wheel under the load floor.

Vikram Pawah, President, BMW Group India, said X3 established the premium mid-size SAV segment in India and became a trailblazer with its modern character. The third-generation BMW X3 is set to write the next chapter in its success story with an even more striking, dynamic design language, powerful yet efficient drive systems and luxurious equipment, he added. Pawah noted that the vehicle is practical both on and off road, and is fully equipped for the most diverse driving demands.

Naveen Arul
Author: Naveen Arul
As a Principal Correspondent based out of Bengaluru, Naveen has been covering the southern and western regions of the country for development of editorial content for the magazine, as well as website. Passionate about automobiles (two- and four-wheelers) from a very young age, Naveen has had the opportunity to learn and write about technologies in this sphere ever since he joined ATR in 2013. His personal interests predominantly revolve around learning mechanical aspects of any system and trying to work on them himself. He tweets @naveenarul