Lexus Launches First ‘Made in India’ Product ES 300h at Rs 51.90 lakh

Lexus Launches First ‘Made in India’ Product ES 300h at Rs 51.90 lakh

Lexus Launches First ‘Made in India’ Product ES 300h at Rs 51.90 lakh
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Lexus India has announced localisation under the parts & components category, an enhanced product portfolio and expansion of its guest experience centre network

In what can be seen as a further commitment to the Indian market, Japanese luxury carmaker Lexus has announced the commencement of local production of its popular premium luxury sedan, the ES 300h, in January 2020. The vehicle, which will be available at Lexus showrooms starting February 2020, was showcased at a media event in New Delhi today, where the company also launched the LC 500h coupe hybrid electric vehicle.

The introduction of the LC 500h, alongside the NX 300h Exquisite and ES 300h Exquisite – new variants of the existing ES and NX models – showcase our dedication to bringing an amazing range of cars to our guests in India, said PR Venugopal, President, Lexus India.

The ES 300h Exquisite edition has been launched at Rs 51.90 lakh, while the ES 300h Luxury variant will be retailed at Rs 56.95 lakh. The NX 300 Exquisite, NX 300 Luxury and NX 300 F Sport will be available at ex-showroom prices of Rs 54.90 lakh, Rs 59.90 lakh and Rs 60.60 lakh respectively. The LC 500h has been priced at a whopping Rs 1.96 cr. In the luxury hybrid space, Lexus has been a global leader with sales of over 1.5 mn vehicles since the first hybrid was launched in 2004.

In addition to the product introductions, Lexus India also announced the expansion of its guest experience centre network in four new cities of Chandigarh, Chennai, Kochi and Hyderabad. The company already has similar guest centres in Delhi, Mumbai and Bengaluru.