Steelbird Hi-Tech India Ltd. has entered into a tie up with ItalY-based Blauer HT to manufacture and supply Blauer HT helmets in India. As part of the tie up, the R&D and designing of helmets will be carried out in Italy and the product will be launched in the international market in Q3 FY19, the company stated. The helmet is expected to be priced between Rs.10,000 and Rs. 50,000. Steelbird is also planning a retail launch with different colours and combinations in India by early 2019.
Rajeev Kapur, Managing Director, Steelbird Group said that the company’s objective is to cover its complete business pyramid that is mass customer to premium customer.