Tata Motors has announced the name of the much-awaited H5X Concept SUV as ‘Tata Harrier’. Backed by sleek looks and dynamism, ‘Tata Harrier’ provides a glimpse of the future generation of Tata Motors vehicles in terms of styling, technology and performance capabilities, the company noted. The newest offering marries an extremely robust architecture to the future facing design language, thus providing a luxurious yet practical, comfortable yet versatile and power packed yet easy to drive feel.
The company said that ‘Tata Harrier’ is the first vehicle to sport the ‘IMPACT Design 2.0’ philosophy and will offer extraordinary exterior design, thoughtfully and intelligently designed plush interiors, future ready connectivity and best-in-class infotainment. This 5 seater monocoque SUV is engineered on the new generation ‘Optimal Modular Efficient Global Advanced’ Architecture, which is developed in collaboration with Jaguar Land Rover. This architecture is derived from the legendary Land Rover D8 architecture and is adapted to suit the Indian conditions by Tata Motors engineers.
Mayank Pareek - President, Passenger Vehicle Business Unit, Tata Motors said with Turnaround 2.0 into play, the company is geared to win sustainably in the market. ‘Tata Harrier’ is yet another game changer product that will take its brand value to the next level, he added.
It may be worth recalling that Tata Motors has first unveiled the H5X concept at the 2018 Auto Expo; it is expected to be revealed by 2018-end. Commercial sales will begin in the first quarter of 2019, the company added.